TheBeetlejuicesequel is a genuine crowd-pleaser, but it almost wasnt put in front of any crowds.
By sticking to his guns and refusing to go straight to streaming, Burton ensuredthe success ofBeetlejuice Beetlejuice.
Warner Bros. wanted theBeetlejuicesequel to skip theaters and go directly to a streaming service.
But it ended up getting a theatrical release, and Burton is to thank for that.
Beetlejuice Beetlejuiceis Burtons first horror movie since 2012sFrankenweenie.
As a comedy with a rapid-fire gag rate, it plays great to a crowd.
Image via Universal Pictures
So far,Beetlejuice Beetlejuicehas grossed $264,256,434 at the worldwide box office(viaBox Office Mojo).
The general rule of thumb is that movies need to gross 2.5 times their production budget to break even.
This financial success proves this was a movie that people would turn out for, so Burton was right.
Warner Bros. Pictures
It mightve been a different story if the movie had a bigger budget for a streaming release.
